In this episode of the Business Broken to Smokin’ Podcast, Brandon Kenney Co-Owner & CEO of TTx https://ttx-inc.com/ has a discussion with Lodestone True North’s Head Coach Mark Whitmore over chapters 1-2 of the book “Team of Rivals: The Political Genius of Abraham Lincoln” by Dorris Kearns Goodwin. They also discuss the Culture, Strategic Niche, and Recruiting Flywheel of TTx. Brandon and TTx are one of those businesses that we are helping guide to the Land of Awesome.
0:00 Welcome Brandon Kenney, CEO of TTx https://ttx-inc.com/
17:00 Book club start chapters 1-3
27:20 What is your super power?
36:00 The digital experiment
36:30 TTx pushing back against the common trends
37:15 TTx work from home policy
42:45 Presence matters for culture
45:15 TTx strategic niche
57:30 Example: The Movie “Giant” Rock Hudson, Elizabeth Taylor
58:30 (Finance and Culture quote)
1:00:00 Metaphor of summer sounds
1:02:05 Tom Peters Quote “Culture Precedes Results”
1:03:30 Stair step growth
1:04:00 Growth is the enemy of culture quote
1:06:00 TTx Strategic Fingerprints
1:17:30 Elon Musk statement…
1:27:30 Litmus test…
1:33:30 TTx interview process, looking for grit
1:43:20 John Wooden quote…
1:45:00 What it means to be human…
1:48:30 Book, Necessary Endings, Dr. Henry Cloud
1:56:45 Recruiting Flywheel
Website: www.lodestonetruenorth.com
Website: www.bigeasydesk.com
LinkedIn Mark: https://www.linkedin.com/in/mark-whit…
LinkedIn Lodestone: https://www.linkedin.com/company/lode…
Lodestone Courses on Thinkific: lodestone.thinkific.com/
Podcast:
YouTube https://www.youtube.com/channel/UCWcZ…
Spotify https://open.spotify.com/show/3QCsZ7f…
Apple Podcasts https://apple.co/3O4uv4H
*Credits*
Spirits in the Material World – The Police
