In this episode Mark and Shane talk about a new tool Mark developed called “Pump the Brakes” – a hack to balance out making decisions with your gut and also with thinking.
4:20 A lot of visionaries are driven by ideas and they often have a sensory operating system.
5:50 How to approach this exercise
- Pressure test the idea
- Balance emotion with reality
- Forced objectivity
- Turn over big rocks and see what’s underneath
- Help prevent ugly girlfriend syndrome
- Hopium antidote
- Take a personal retreat and journal all the answers
- Helps to get your thoughts in order
- Take a significant chunk of time to do this exercise, maybe half a day out of the office
- Landing spot for this work could be in your journal
12:21 Step 1 – Park a date in your calendar then go do it
12:29 Step 2 – Take a sheet of paper or your journal and park your idea right in the center. Try to write it out in 10 words or less.
14:09 Reference to the Incompleteness Theorems by Kurt Gödel https://plato.stanford.edu/entries/goedel-incompleteness/
14:56 Questions to start to answer (not in any order):
- What are the essential operating principles? (Rabid to written)
- Can you paint a picture of failure?
- Can you paint a picture of success?
- What are your guiding principles? Reference to Ray Dalio’s book Principles
- What are you trying solve?
- What are some other options?
- What is the harm in not doing it?
- What is at stake?
- What are the essential elements?
- (Ref to the Far Side cartoon What the?)
- What are some of the missing resources?
- What will have to change to do this?
- List your trusted advisors and their opinions about this idea
- Asset management
- Describe the pressing need to do this
36:36 Book reference – American Icon: Alan Mulally and the Fight to Save Ford Motor Company by Bryce G. Hoffman
41:19 Movie reference Tall Tale https://www.imdb.com/title/tt0111359/
* Credits* Music – What was I thinking by Dierks Bentley